Senior Digital Marketer

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We are looking for a Senior Digital Marketer within our Strategic Marketing & Communication department.

Reporting to the Head of Global Marketing, you will support the global marketing teams by leading our development in BtoB digital marketing methodologies.  To do so, you have deep expertise in SEO, SEA, ABM, social and email marketing methodologies, campaign design, implementation and analytics. You are an adaptable self-starter, proactive, hands-on and have a strong client focus.

 

Your main responsibilities:

  • The architect, the planner and the enabler of our digital marketing development
  • Lead the growth and development of our online marketing capabilities (with a strong emphasis on ABM) across key markets and segment including optimization of existing channels and development of new ones
  • Develop, implement and periodically update the digital marketing strategy for NNIP including methodologies, technology requirements and vendor oversight in close collaboration with the e-channels team, segment management, vendor management, IT and operations, media relations etc.
  • Take initiatives to improve the customer experience across target groups by partnering and leveraging the e-channels and IT teams
  • Create insight into improving the main customer journeys and provide the support to see it through to increase relevant micro and macro conversions
  • In close collaboration with segment management, design and roll-out digital campaign plans covering SEO, SEA, targeted trade media, social media, influencers etc. and track performance and learnings
  • Provide oversight and advisory to help markets roll-out relevant social media strategies on an international level
  • Provide analytics on effectiveness of all digital marketing channels and campaigns including but not limited to qualitative and quantitative channel performance holistically and down to the campaign/publisher level, channel impacts to acquisition costs and customer lifetime value
  • Perform research and analysis to identify commercial e-channel improvements, develop improvement proposals and deliver advice and coaching during the implementation and execution of the improvements

 

Your experience and skills:

  • Relevant Bachelor’s degree
  • 10 years or more experience in a similar B2B digital marketing function
  • Experience in an international and complex organizational environment
  • Strong communication, stakeholder management and collaboration skills
  • Numerate and analytical
  • Fluency in written and spoken English; a second language is a plus

 

Your competencies:

  • Expertise implementing digital marketing methodologies within a BtoB environment
  • Extensive experience working in an international environment
  • A track record of developing, implementing and enhancing BtoB customer journeys
  • Open, flexible, self-starter
  • Team player
  • An interest in investments would be a plus
  • Experience marketing in financial services is desired but not mandatory

 

We offer you:

We are a small flexible team advising the business in a very dynamic international environment. As such, you will have the opportunity to make an impact from day one. You will work in a multicultural and professional team, stimulating you to get the best and accelerate your career development. Furthermore, you will have exposure to an international environment, as you will work closely with our offices located outside of the Netherlands.

 

Application & contact:

Please apply online via the hyperlink to ensure a smooth application procedure. For more information regarding the role and/or selection you can contact Titia in ‘t Veld (titia.in.tveld@nnip.com).

 

Note that applications via e-mail and third party applications are not taken into consideration.

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This is what we offer you

Reward

Competitive and attractive remuneration package combined with working conditions that give room for individual choices.

People

Work with experts from various cultural and professional background who strive for better results each day.

Organisation

Exposure to senior management and experts and clear responsibilities and goals.

Work

Diverse global product offering and client base and entrepreneurial playing field.

Application process

This image describes the application process in five steps
  1. Application

    Fill in the application form and upload your CV and cover letter

    Our advise

    Make sure to include why this position fits you and why you would like to join our company in your cover letter. Your motivation matters as much as your qualifications.

  2. Interviews

    If you're amongst the shortlisted candidates you will be invited for a first interview with a professional from the business. If you convince us that you are up for the challenge, you will be invited for a second interview with the Recruiter and Hiring Manager.
    Additional interviews may also be organised.

    Our advise

    In the vacancy text you can find the required competencies for each position. Next to that we look for people who share our core values: Care, Clear, Commit. In out NN statement of Living our Values you can read what these values stand for.

  3. Assessment (optional)

    For most of the positions an assessment is not required. However, if this a prerequisite, you will be further informed at the beginning of your application.

  4. Offer and Pre-boarding

    Congratulations! After you have accepted our offer we will start the pre-boarding procedure which includes a Pre-Employment Screening Meeting at our office and a reference check.

    Our advise

    Make sure you have your original certificates and diplomas ready so that we are able to check their authenticity during the Pre-Employment Screening Meeting.

  5. On-boarding

    Our extensive on-boarding programme ensures you will experience a smooth transition into our company. From the beginning, we want you to feel a part of the team.

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